Picture this: You're standing in the vitamin aisle, overwhelmed by countless brands promising miraculous health benefits. Your wallet feels heavy, but your confusion feels heavier. You've heard whispers about NOW Foods, seen their distinctive yellow labels, but wondered—are NOW vitamin supplements really worth your trust and hard-earned money? If you've ever felt lost in the supplement maze, searching for quality without breaking the bank, you're not alone. Today, we're cutting through the marketing noise to give you the complete truth about NOW vitamin supplements . What Are NOW Vitamin Supplements? (Brand Overview) When you encounter NOW vitamin supplements on store shelves, you're looking at products from a company that's been quietly revolutionizing the supplement industry since 1968. Founded by Elwood Richard in Bloomingdale, Illinois, NOW Foods started as a small family business with a simple mission: provide high-quality natural products at fair pr...